Available for new projects & retainers
Brand Identity
Packaging Systems
Design Systems
Brand Identity & Packaging for
Consumer Brands.
I build distinctive brand identities and packaging that turn consumer brands into market leaders.
Brand Identity · FMCG & Product Packaging · Visual Systems
Selected clients
- Hyundai GujranwalaDealership Campaign
- Pakson BossHome Appliances Collateral
- Bioxy S.L.Health & Wellness Identity
- Synvora®AI Brand Guidelines
- SuzukiPromotional Collateral
- Go PetroleumEnergy Retail Collateral
- GFI JOJOConfectionery Collateral
- Sonex NonstickCookware Collateral
Selected Work
A few identities
worth a second look.
Logo systems, guidelines and packaging — built to last.
A proven brand & packaging framework.
No guesswork, no vague “branding.” Here is exactly how we take your product from undecided concept to shelf-ready market leader.
-
Discovery &
Market Strategy- Market & CategoryAudit
- Customer & AudienceResearch
- Brand DifferentiationPositioning
- Clear Strategic Brief
-
Identity &
Design SystemPrimary Logo Color System Typography Brand Rules -
Packaging &
Shelf ImpactMaterials 3D Renders Shelf Standout -
Print Production
& Launch Handoff-
Print-Ready ArtworkFiles prepared for professional printing
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Color & Finish SpecsCMYK, Pantone and special finishes
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Production SupportCoordination with printers & vendors
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Built to SellShelf-ready designs that perform
-
Services
Four ways to
work together.
Clear direction, agreed before a single pixel is designed.
01
Brand Identity Systems
Coherent logo suites, typography architecture, and color rules engineered to scale across digital and physical touchpoints.
- Primary logo suite + secondary lockups & marks
- Digital & print typography hierarchy specifications
- Color palette with CMYK, Pantone & RGB standards
- Vector master files (AI, EPS, SVG, PDF, PNG)
02
Packaging & Label Design
Shelf-ready packaging systems, dieline setups, and product range architecture built for high shelf standout.
- Packaging structure & dieline layout setup
- SKU extension & product range architecture
- Label design with finishing specs (emboss, foil, spot UV)
- Production-ready artwork with printer proofing support
03
Brand Guidelines & Systems
Authoritative brand manuals that protect your visual equity and ensure your team never compromises design consistency.
- Logo construction, clear-space & scale rules
- Acceptable & prohibited brand usage examples
- Imagery, iconography & layout grid standards
- Packaged master asset library ready for team handoff
04
Commercial Collateral & Motion
Marketing campaign assets, promotional launch collateral, and animated logo reveals that maintain strict visual consistency.
- Product launch campaign collateral & promotional kits
- Animated brand motion stings & logo reveals
- Digital marketing & social media presentation templates
- Fully layered, editable source files for internal use
What Clients Say
Kind words from
past collaborators.
Built for
Startups
DTC & Product Brands
Health & Wellness
Tech & AI
Consumer Goods
Founders & Coaches
The designer behind the work.
I'm Khizar — an independent brand identity and packaging designer based in Gujranwala, Pakistan. Over the past 6+ years, I have worked with consumer brands, food & FMCG businesses, and startups to turn rough ideas into confident, market-ready brand systems.
I help consumer brands, FMCG businesses, and startups build strategic visual systems — from positioning and typography to shelf-ready packaging dielines and production handoff. If your brand or product packaging needs clarity and shelf standout, that's where we start.
Interested in collaborating on a brand identity or packaging system?
Start a Project →Questions I get a lot.
Most logo and identity projects take 2–3 weeks. Packaging and full brand guideline projects usually run 3–5 weeks, depending on scope and revision rounds.
A primary logo with secondary marks, a colour and typography system, supporting iconography, and source files in AI, EPS, SVG and PNG, plus guidelines on how to use it all.
Yes. We can keep a logo that still fits your business and develop the supporting colours, typography, graphic elements and usage guidelines around it.
A short discussion about your business, audience, goals and preferences gives us a clear starting point. I will share a proposal with the agreed scope before design begins.
Yes. Packaging projects can cover the visual direction and label or packaging layouts for the agreed products. The exact formats, deliverables and print requirements are confirmed in the proposal.
Print-ready artwork can be included when it is part of the agreed scope. Share your printer's dielines and production specifications so they can be accounted for before final files are prepared.
Every package includes a set number of focused revision rounds, agreed before we start. Strategy gets locked in early so revisions stay small and fast, not a redesign from scratch.
Yes — most of my clients are based in the US, UK and Middle East. All communication, files and calls are handled remotely.
Book a discovery call or send a message through the contact form. We'll talk through your brand, timeline and budget, and I'll follow up with a proposal.
Start a Project
Tell me about your brand — I'll reply with next steps.
DIRECT EMAIL
WHATSAPP
STUDIO HOURS
Monday – Saturday
10:00 AM – 7:00 PM PKT (GMT+5)
WHAT HAPPENS NEXT
I review your brief, assess scope, and reply with questions, estimated timelines, and pricing within 24 hours.